Smiling is infectious,
you catch it like the flu.
When someone smiled at me today,
I started smiling too.

I passed around the corner,
and someone saw my grin.
When they smiled I realised,
I’d passed it onto them.

I thought about that smile,
then I realised its worth.
A single smile, just like mine,
could travel round the earth.

So, if you feel a smile begin,
don’t leave it undetected.
Let's start an epidemic quick,
and get the world infected.

 

Help improve
someone's day.
Give a little smile
once in a while.

 
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Our story

It started with three children, a few questions, and a simple wish to make a difference.

During a visit to London with their parents, Tilli, Beau and Zane noticed people, young and old, living and sleeping on the streets.

They began asking questions. Why don’t they have homes? Where do they go to sleep? Why isn’t anyone helping them? Can we take them home with us?

As their parents helped them understand how people can find themselves in these situations, the children noticed something else. Many of the people they saw seemed forgotten, overlooked and disconnected from the world around them. But these weren't just people sleeping on the streets. They were someone's son, daughter, brother, sister, mother or father. People with stories, feelings and lives of their own.

All the children wanted to do was make them smile. And so, with that one simple comment Bag a Smile was born.

What started as a simple idea has grown into a bigger ambition: to bring people together through small acts of kindness, remind those who may feel forgotten that they matter, and create a ripple effect of generosity that reaches far beyond a single bag.

Because sometimes, the smallest gesture can make the biggest difference.

You can help us make that happen.

 

Our idea

Bag a Smile is a simple idea with a powerful purpose: encourage people to fill a bag with thoughtful gifts and give it to someone who could use a little help, hope or happiness.

It might be food and warm socks for someone experiencing homelessness. A book for a friend recovering from illness. A thoughtful gift for a lonely neighbour. Or something comforting for a family facing difficult circumstances.

The possibilities are endless. What matters most isn't what's inside the bag, but the thought, kindness and care behind it.

And Bag a Smile isn't just about helping people in crisis. It's about recognising the people around us who might be struggling, feeling isolated or simply needing a reminder that they're not alone.

One bag. One act of kindness. One reason to smile.

 
 
 

Bag a smile aims
to give everyone
that needs a little
hope, help,
and happiness
a little smile.

 
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Our dream

Imagine what could happen if more people made kindness part of everyday life.

One person gives a bag. Someone else sees the difference it makes and decides to do the same. A school gets involved. A local business joins in. A community comes together. Before long, one small idea can reach hundreds, thousands or even millions of people.

That's the future we want for Bag a Smile. Not just giving bags away, but building a community of people who believe that everyone deserves a little kindness.

And you can be part of it.

GET INVOLVED Fill a bag, share a smile and encourage someone else to do the same.

SUPPORT OUR MISSION Help fund the production of more bags so we can reach more people.

BECOME A PARTNER If you're a business, school, charity, retailer or organisation, help us bring Bag a Smile to your community.

SPREAD THE WORD Share our story, introduce us to your network and help more people discover what a simple act of kindness can do.

We're building something that we hope will grow from our local communities across the UK and around the world. We can't do that alone, and we don't want to. Every bag starts with someone who cares. Every person who gets involved helps us go further. Together, let's make kindness visible, help people feel remembered, and give the world a few more reasons to smile.

Ready to be part of it?

Whether you can fill a bag, offer your skills, support our work, introduce us to a potential partner or simply share our story, we'd love to hear from you.

Get in touch to find out how you can help bring Bag a Smile to life.

 
 

 

Small actions can
create big changes
in the way people
behave. So join us
and let’s help the
world smile.

 
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